
Agenda
Wednesday 7 October
18:30 - 20:30
Welcome Reception at Guilty Bar
Thursday 8 October
08:30 - 10:00
Welcome, Introductions & Roundtable
10:00 - 10:45
Global Update from Chris Hartley
10:45 - 11:00
Coffee Break
11:00 - 11:45
GHA DISCOVERY - Member Panel
Let's hear it from our members: open forum with selected GHA DISCOVERY members who will share their experience.
11:45 - 12:15
Member Behaviour
Relevant insights on how loyalty is affecting member behaviour across the Alliance
12:15 - 13:15
Lunch at Biscotti Restaurant
13:15 - 14:00
BC Challenges and Solutions
Open forum around identified challenges from Brand Champions and how to overcome them
14:00 - 16:15
Beyond the room: Maximising the commercial potential of Live Local and its products
A practical workshop on how GHA DISCOVERY brands can use Live Local products - including Local Offers, Experiences, Member Meetups, and Dine with D$ - to drive incremental non-room revenue, attract local members, and create more reasons for guests to spend at their hotels.
16:15 - 16: 30
Coffee Break
16:30 - 17:15
China GHA WeChat Mini-Programme
Special guest speaker from DragonTrail to showcase the
WeChat solution and improve engagement with the Chinese market
18:00
Local Experience Pool Terrace 2nd Floor
19:30
Dinner at Spice Market Restaurant
Friday 9 October
09:00 - 10:30
Technology Updates and Workshop
Quick update on new functionalities to support data quality and data protection followed by a workshop around new functionalities to support operational challenges and improve upsell
10:30 - 10:45
Coffee Break
10:45 - 11:30
PowerBi Updates & Future enhancements
Quick overview of new reports available and enhancements to the existing ones
11:30 - 12:30
BC Challenges and Solutions
Open forum around identified challenges from Brand Champions and how to overcome them.
12:30 - 13:30
Lunch at Guilty
13:30 - 14:15
2027 Marketing Calendar
Overview of the 2027 Marketing Calendar, Global D$ Promotions and
Exclusive Offers strategy for the Alliance
14:15 - 15:45
Marketing Workshop
The future of Brand D$ Promotions - which mechanisms work best and how to maximize collaboration
15:45 - 16:00
Coffee Break
16:00 - 17:00
Topic Roulette
Open forum and best practice sharing around common challenges and new initiatives agreed in the
GHA Operations and CEO committees
17:00 - 17:30
Q&A and Wrap Up
19:00 - 22:00
Dinner and after dinner in the city
Attire
Meetings:
Business casual
Evening Gatherings & Dinner:
Smart Casual
